It was born in 1945 in Milan at the behest of Giuseppe Ostuni and is the oldest Italian design company still active, with its lamps that have become iconic and an ever-expanding production excellence. Since the early 1950s, the brand has been noted for its innovations in the field of lighting, recognized by the Castiglioni brothers, by the magazine Domus, which consecrate it as a pioneer of the simplest and most impactful domestic lamps of the period. With Ostuni work designers such as Agnoli, Forti, Arnaboldi, Joe and Gianni Colombo, who insert art in each of their production. With the transfer of ownership from the Ostuni family to the Verderi family in the 1970s, the brand boasts the presence of one of the great masters of Italian design, Vico Magistretti, who will be its art director for many years. Today the brand is spread globally with the Bespoke Tailoring service for contract, and the numerous lamps for home and professional spaces.